I noticed some while ago a woman I found less attractive I had the hideous habit of barely listening to. I would add a worse fate awaits women men find attractive as every lie in the book is deployed and interest feigned.
What to do? Such prejudice is deeply ingrained and the reasons may be as much cultural as anthropological and may even include the fact I am a self centred tool.
As with everything we can use our conscious mind to over ride and correct. However my own take away from my own failings is that feminism is right regardless of how many women are interested in it.